BELUGA VODKA – RUSSIA’S LEADING SUPER-PREMIUM VODKA LAUNCHES IN SOUTH AFRICA

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Beluga Vodka is elegantly refined in small portions in the Mariinski Distillery in the far-flung Siberia. It is manufactured through centuries-old, old-fashioned, authentic Russian methods. The unique bottle is festooned with a Beluga fish, luxury caviar and evidently, a Russian legacy believed to be the ideal garnish for Beluga Vodka.

The Brand Director of Beluga Vodka, Katerina Mechetina articulates the embedment of the product with the South African market, “South Africans have extremely sophisticated taste, but have yet to be offered genuine Russian vodka of the same level of quality as the Single Malts and Cognacs they are drinking. Beluga Vodka is a hand-crafted vodka, made using traditional Russian methods, and we hope South Africans enjoy the remarkable character and softness of an authentic, super premium, Russian vodka.”

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The dominant ‘garden-fresh’ character of Beluga is primarily influenced by the soft and natural fermentation of malt spirit that is seldom used in vodka today. A variety of organic ingredients, dedicated to each product individually, are mixed with water in the purest form, extracted from deep Siberian wells. The first distillate of Beluga is thoroughly washed through quartz sand, triple-filtered through graphite columns and then percolates slowly through quartz sand again. Thereafter, it is left to mature for 1-3 months. The outcome is a liquid of deluxe smoothness and the definitive portrayal of authentic, aristocratic Russian vodka

South Africa’s distributor of Beluga, Rowan Leibbrandt at Truman and Orange delivers comment on the product, ““Beluga is an exquisite product, and as Russia’s leading super premium vodka it’s the first choice of the most knowledgeable vodka drinkers in the world. Vodka is increasingly well understood by South Africans, and we are certain Beluga will appeal to those who are looking to experience authentic Russian vodka of the highest possible quality.”

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The first Beluga product to be launched in South Africa is the BELUGA NOBLE, full-bodied vodka slow-percolated through birch and silver filters.  Natural honey, vanilla and cereal mixtures and 30-day maturation, results in a product of bewildering character. BELUGA NOBLE will be available at select outlets in the key South African provinces including Gauteng, Western Cape, and KwaZulu-Natal, and will cost approximately R500 per bottle.

Try Beluga neat or on the rocks, best enjoyed accompanied with black caviar.

One thought on “BELUGA VODKA – RUSSIA’S LEADING SUPER-PREMIUM VODKA LAUNCHES IN SOUTH AFRICA

  1. travelyne says:

    I really love this post. Thanks for your sharing. Hope that I could read more and more useful article like this. Keeping moving forward

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